Client: U.S. Food & Drug Administration (FDA) Project: Acetaminophen Warning In-Store Audio
To inform the public about possible complications from taking too much acetaminophen, the FDA asked MediaForce PR to produce this in-store audio announcement as part of MediaForce PR ’s unique PSN In-Store Network. This spot warned listeners that too much acetaminophen can cause liver damage. PSN In-Store Network includes more than 13,000 retail locations, which can provide clients with over 370 million monthly impressions at a Cost Performance Measure (CPM) rate below 40 cents.